Starting An Internet Cafe Business

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An Internet café, also known as a cybercafé, is a place which provides Internet access to the public, usually for a fee. These businesses usually provide snacks and drinks, hence the café in the name. The fee for using a computer is usually charged as a time-based rate.


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History

The first online café in South Korea called Electronic Café opened in front of Hongik University in March 1988 by Ahn Sang-Su and Keum Nuri in Seoul. It had two 16bit computers connected to Online service networks through telephone lines. Online service users' offline meetings were held in the Electronic Café, which served as a place that connected online and offline activities. The opening of the online café in Korea was 2-3 years ahead of other countries.

The online café phenomenon in the United States was started in July 1991 by Wayne Gregori in San Francisco when he began SFnet Coffeehouse Network. Gregori designed, built and installed 25 coin-operated computer terminals in coffeehouses throughout the San Francisco Bay Area. The café terminals dialed into a 32 line Bulletin Board System that offered an array of electronic services including FIDOnet mail and, in 1992, Internet mail.

The concept of a café with full Internet access (and the name Cybercafé) was invented in early 1994 by Ivan Pope. Commissioned to develop an Internet event for an arts weekend at the Institute of Contemporary Arts (ICA) in London, and inspired by the SFnet terminal based cafes, Pope wrote a proposal outlining the concept of a café with Internet access.

After an initial run in late 1993 as a café showcasing computers, a bar called CompuCafé was established in Helsinki, Finland in the spring of 1994 featuring both Internet access and a robotic beer seller.

Around June 1994, The Binary Cafe, Canada's first Internet café, opened in Toronto, Ontario.

Inspired partly by the ICA event, a commercial establishment of this type, called Cyberia, opened on September 1, 1994 in London, England. In January 1995, CB1 Café in Cambridge, installed an Internet connection and is the longest running Internet Café in the UK, still operating today.

The first public, commercial American Internet café was conceived and opened by Jeff Anderson and Alan Weinkrantz in August 1994, at Infomart in Dallas, Texas and was called The High Tech Cafe.

Three Internet cafés subsequently opened in the East Village neighborhood of New York City: Internet Cafe, opened by Arthur Perley, the @Cafe, and the Heroic Sandwich. In 1996, the Internet café Surf City opened in downtown Anchorage, Alaska.

A variation of Internet café called PC bang (similar to LAN gaming centers) became extremely popular in South Korea when StarCraft was released in 1998. Although computer and broadband penetration per capita were very high, young people went to PC bangs to play multiplayer games.


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Characteristics

Internet cafés are located worldwide, and many people use them when traveling to access webmail and instant messaging services to keep in touch with family and friends. Apart from travelers, in many developing countries Internet cafés are the primary form of Internet access for citizens as a shared-access model is more affordable than personal ownership of equipment and/or software. A variation on the Internet café business model is the LAN gaming center, used for multiplayer gaming. These cafés have several computer stations connected to a LAN. The connected computers are custom-assembled for gameplay, supporting popular multiplayer games. This is reducing the need for video arcades and arcade games, many of which are being closed down or merged into Internet cafés. The use of Internet cafés for multiplayer gaming is particularly popular in certain areas of Asia like India, China, Taiwan, Hong Kong, South Korea and the Philippines. In some countries, since practically all LAN gaming centers also offer Internet access, the terms net cafe and LAN gaming center have become interchangeable. Again, this shared-access model is more affordable than personal ownership of equipment and/or software, especially since games often require high end and expensive PCs.

There are also Internet kiosks, Internet access points in public places like public libraries, airport halls, sometimes just for brief use while standing.

Many hotels, resorts, and cruise ships offer Internet access for the convenience of their guests; this can take various forms, such as in-room wireless access, or a web browser that uses the in-room television set for its display (usually in this case the hotel provides a wireless keyboard on the assumption that the guest will use it from the bed), or computer(s) that guests can use, either in the lobby or in a business center. As with telephone service, in the US most mid-price hotels offer Internet access from a computer in the lobby to registered guests without charging an additional fee, while fancier hotels are more likely to charge for the use of a computer in their "business center."

For those traveling by road in North America, many truck stops have Internet kiosks, for which a typical charge is around 20 cents per minute.

Internet cafés come in a wide range of styles, reflecting their location, main clientele, and sometimes, the social agenda of the proprietors. In the early days they were important in projecting the image of the Internet as a 'cool' phenomenon.


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Evolution

Internet cafés are a natural evolution of the traditional café. Cafés started as places for information exchange, and have always been used as places to read the paper, send postcards home, play traditional or electronic games, chat to friends, find out local information.

As Internet access is in increasing demand, many pubs, bars and cafés have terminals, so the distinction between the Internet café and normal café is eroded. In some, particularly European countries, the number of pure Internet cafés is decreasing since more and more normal cafés offer the same services. However, there are European countries where the total number of publicly accessible terminals is also decreasing. An example of such a country is Germany. The cause of this development is a combination of complicated regulation, relatively high Internet penetration rates, the widespread use of notebooks, tablets and smartphones and the relatively high number of wireless internet hotspots. Many pubs, bars and cafés in Germany offer wireless internet, but no terminals since the Internet café regulations do not apply if no terminal is offered. Additionally, the use of Internet cafés for multiplayer gaming is very difficult in Germany since the Internet café regulations and a second type of regulations which was originally established for video arcade centres applies to this kind of Internet cafés. It is, for example, forbidden for people under the age of 18 to enter such an Internet café, although particularly people under 18 are an important group of customers for this type of Internet café.

While most Internet cafés are private businesses many have been set up to help bridge the 'digital divide', providing computer access and training to those without home access. For example, the UK government has supported the setting up of 6000 telecentres.

In Asia, gaming is very popular at the Internet cafés. This popularity has helped create a strong demand and a sustainable revenue model for most Internet cafés. With growing popularity, there also comes with this a responsibility as well. In fighting for competitive market share, the Internet cafés have started charging less and hence are adopting alternate means to maximize revenue. This includes selling food, beverages, game and telephone cards to its patrons.

By 2010, a variation of the internet café known as a "sweepstakes parlor" had become widespread in certain regions of the United States. These facilities offer entries in a contest to customers who purchase internet usage. The result of the customers' entries are revealed using software installed on the computer terminals, which may simulate the appearance and operation of casino games such as a slot machine. Although meant to resemble it, these sweepstakes and software are designed in such a way that they could legally be considered sweepstakes rather than gambling. Sweepstakes parlors have faced scrutiny by local governments, who have argued that despite arguments claiming otherwise, sweepstakes parlors are a form of illegal gambling, and their patrons are more interested in playing the sweepstakes than actually using their purchased internet time. A large number of these locations have faced raids by officials, while a number of states have enacted laws meant to ban them.


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Legal issues

In 2003 the EasyInternetcafé chain was found liable for copyright infringement occurring when customers used its CD-burning service to burn illegally downloaded music to their own CDs.

In 2005 Italy began requiring entities such as Internet cafés to collect photocopies of the passports of Internet, phone, or fax-using customers as a result of anti-terrorism legislation passed in July of that year.


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Venues

Australia

Netcafe opened in St Kilda at the Deluxe Café on April 4, 1995, inspired by the internet café phenomenon that was going on in Seattle. As Australia's First Internet Café, founders included Gavin Murray, Rita Arrigo and Christopher Beaumont. Direct from London's Cyberia we were joined by Kathryn Phelps and partnerships with Adam Goudie of Standard Computers for hardware and Michael Bethune from Australia Online, Australia's First ISP for of course our Internet Access. In 1995 it was delivered via a standard analogue phone line using a 9600 Baud US Robotics Modem.

Brazil

In Brazil, the initial concept brought by Monkey Paulista was based on the business model used by Internet cafés in South Korea, since this was the first house LAN to exist in Brazil, inaugurated in São Paulo, starting its activities in 1998. The company closed in 2010. However, just a week later for reasons of bureaucracy, the company Lan Game @ The House was opened and today is the first LAN house of Brazil in activity. Today it is seen as the country as a way to test new technologies and demonstration of games and products.

Mainland China

According to the "Survey of China Internet Café Industry" by the People's Republic of China Ministry of Culture in 2005, Mainland China has 110,000 Internet cafés, with more than 1,000,000 employees contributing 18,500,000,000 yuan to P.R. China's GDP. More than 70% of Internet café visitors are from 18 to 30 years old. 90% are male, 65% are unmarried, and 54% hold a university degree. More than 70% of visitors play computer games. 20% of China's Internet users go to Internet cafés.

Internet cafes allow individuals to go about the Internet anonymous, faster, and cheaper than at home. Large Internet cafes of major cities in China are expensive and heavily regulated by Government officials. Large Internet cafes are used by wealthy elite for business transactions and social gatherings. The majority of Internet cafes are small privately owned cafes comprising 90% of the market. (China Tightening Control, 2003) The majority of Internet cafes are unregistered because they do not meet the requirements of government standards or they do not want to go through the lengthy process of registering. According to Hong and Huang only 200 out of 2,400 cafes are registered in Beijing. The Chinese government is cracking down on the number of unregistered Internet cafes because some users spread propaganda, slander, allow pornography, and allow underage users. Crack downs by Chinese Government Officials banned 17,488 Internet Cafes in 2002 and another 27,000 were banned in 2003. (J. Hong, L. Huang) Internet cafes that are getting closed are being replaced with government approved businesses. These pre-approved businesses monitor patrons' activities and help the government crackdown on offending users. (Xiao, 2003; Qiu 2003)

Milestones:

  • Before 1995 - An Internet café called 3C+T appeared in Shanghai, probably the first in China. The price was 20 yuan per hour ($2.50 per hour)
  • 1995-1998 - China's Internet cafés proliferate. Playing unconnected games is the main purpose of café users. The average price was 15~20 yuan per hour.
  • After 2002 - Heavy censorships were imposed, including real-name registration. At the end of 2004, more than 70,000 Internet cafés were closed in a nationwide campaign.
  • 2008 - Microsoft attempts to make Internet cafés profitable in Asia and other emerging markets. After discussions with the governments of these countries, it helps to establish safe Internet cafés.

Indonesia

According to APWKomitel (Association of Community Internet Center), there are 5,000 Internet cafés in urban Indonesian cities in 2006 providing computer/printer/scanner rentals, training, PC gaming and Internet access/rental to people without computer or internet access. The website also contains a directory listing some of these warnet/telecenter/gamecenter in Indonesia. In urban areas, the generic name is warnet (or warung internet) and in rural areas the generic name is telecenter. Warnets/netcafes are usually privately owned as bottom-up initiatives, while telecenters in rural villages are typically government or donor-funded as top-down financing. Information on netcafe/warnet in Indonesia can also be found in a book titled: Connected for Development: Indonesian Case study.

Currently, no special license is required to operate an Internet café or warnet in Indonesia, except for the ordinary business license applicable to cafes or small shops. Because of hype and poor business planning, many net cafes have closed down. Although the number of Internet cafes are growing, associations such as APWKomitel urge new Internet café owners to do a feasibility study before planning to open an Internet café, and provide a business model called multipurpose community Internet center or "MCI Center" to make the business more sustainable and competitive. Hourly usage rate varies between Rp 2500-15000 ($0,27 - 1,60)

Japan

Japan has a strong Internet cafe culture, with most serving a dual purpose as joint Internet-manga cafes. Most chains (like Media Cafe Popeye and Jiy? K?kan) allow offer customers a variety of seating options, including normal chair, massage chair, couch, and flat mat. Customers are then typically given unlimited access to soft drinks, manga, magazines, Internet, online video games, and online pornography. Most offer food and shower services for an additional fee. In fact, many purchase "night packs" and shower/sleep in the cafes, giving rise to a phenomenon known as "net cafe refugee" or "net cafe homeless".

Malaysia

In Malaysia, Internet cafés are popular among teenagers who enjoy gaming. An Internet café is also known as a cybercafe. Some Internet cafés in Malaysia combine the characteristics of a F&B café and an Internet café.

Philippines

In the Philippines, Internet cafés or better known as computer shops are found on every street in major cities and there is at least one in most municipalities or towns. There are also Internet cafés in coffee shops and malls. High-end restaurants and fast food chains also provide free broadband to diners. Rates range from P10 ($0.20) on streets, up to P100 ($2) in malls.

In some major cities with existing ordinances regulating Internet cafés (e.g. Valenzuela, Marikina, Davao, Lapu-lapu and Zamboanga), students who are below 18 years old are prohibited from playing computer games during regular class hours. Depending on the city, regulations varies on their exact details and implementation. Such city ordinances usually also requires Internet café owners to:

  1. Install filtering software to block adult oriented sites
  2. Prohibit the sales of intoxicating drinks and cigarettes inside their establishment
  3. Allow open view of rented computers (i.e. no closed cubicles)
  4. Front wall panel is 50% transparent to allow a clear view of the interior of the establishment
  5. Adequate lighting both inside and outside of the establishment to allow a clear view of the interior at all times

South Korea

In South Korea, Internet cafés are called PC bangs. They are ubiquitous in South Korean cities, numbering over 20,000. PC bangs mostly cater to online game playing for the younger generation. On average and mode, use of a PC bang computer is priced at around 1,000 won per hour (about $0.88 USD).

Taiwan

Internet cafés are omnipresent in Taiwan, and especially concentrated in major cities, namely Taipei and Kaohsiung. The Internet café is called a "??" (W?ng k?) in traditional Chinese. The first character literally means "net" and the second character is the first syllable of "café."The rate is consistent at about NT$10~20 in the most part, but prominent districts, such as the Eastern District of Taipei, can charge users up to NT$35 per hour. With the growth of smartphone ownership and free Wi-Fi networks in all major public attractions, the Internet cafés now primarily cater to gamers, and some even provide food and drinks.

Vietnam

In Vietnam, many people go to Internet cafés for $0.25 an hour, as it is very cheap for them. Internet café in Vietnamese is "Quán Nét" or "Ti?m Nét". 'Quán', 'Ti?m' mean "store" and 'Nét' means 'Net' (Internet).

United States

Reputedly, the first kosher cybercafe was the IDT Cafe in New York City's diamond district, opened in the spring of 1997.

India

In India, Internet cafés are used by traveling people and business is declining since the arrival of widespread mobile Internet usage. A set of other services are also offered, such as printing of documents or webpages. Operators also help computer illiterates through some government processes (as a part of e-governance in India ). Low speed of mobile Internet and these services offered by Internet cafés help its survival. In India a positive government ID is compulsory for every cafe users in most states.

Kenya

Cybercafes are prevalent in the city of Mombasa, as poverty and unreliable infrastructure do not make personal Internet a viable option for many citizens. The cafes are often combined with a variety of other businesses, such as chemists, manicurists, repair shops, and convenience stores. Video gaming has become particularly profitable in cybercafes in Kenya in recent years.

Source of the article : Wikipedia



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